Today Annette, one of the LCubed team, chose to donate her bonus to two fantastic causes – Kampuchea House in Cambodia and the Oxfam East Africa Food Crisis Appeal.
There was a time when marketing was simpler. When advertising men wore sharp suits with ties and drank martinis. When a web site was the domain of a spider.And when media selection boiled down to a choice between TV and print. Things have changed a little. Ad men (and women) rarely wear ties these days. More importantly, there are so many media channels now – from email to Facebook to blogs to YouTube and eBooks – it’s often hard to know where to start communicating with potential customers.
Apple have been on the rise and kicking goals for many years now, they even converted me to the Apple way, oh, and briefly become the most valuable company in the world.
A few recent events have triggered conversations with clients and industry colleagues on the topic of expectations, and expectation management.
The internet has many faces – almost as many as the people that browse around it. Some have argued that Facebook acted as a catalyst / facilitator for the unrest in North Africa, others have used twitter and YouTube to track down criminals (including the police!)
Team Kiva is expanding it's generosity across even more international borders. We've added Costa Rica and Peru to the list of: Cambodia Kenya Mongolia Nicaragua Philippines Senegal Tajikistan